Alejandro Fernández, following family tradition, learned from his father to make wine using grapes from small vineyards. He is the perfect example of the self-made man. A man who, in his youth, and while holding down various jobs, nurtured his dream of one day running a bodega. However, he had to wait until 1972 to have his own bona fide bodega; a modest 16th century stone-built bodega, from where almost all the winemaking process was carried out. The four bodegas that comprise Alejandro Fernández’s wine legacy, and constitute Grupo Pesquera, share a passion for winemaking that has been perfected over time.