H.P. Bulmer is an English cider-making company founded in 1887 in Hereford England. The founder was Henry Percival "Percy" Bulmer the twenty-year-old son of the local rector at Credenhill the Reverend Charles H. Bulmer and his wife Mary. He is said to have taken his mother's advice to make a career in food or drink "because neither ever go out of fashion". The company's two principal brands are its own Bulmers cider which is sold worldwide and Strongbow which is sold across Europe the US Australasia and the Far East.